AI in Marketing
This one-week course is designed to provide a comprehensive understanding of how AI can be effectively integrated into various aspects of marketing. Participants will learn about AI-driven market research, personalization techniques, content management, advertising strategies, and the ethical considerations involved. The course will conclude with a capstone project in which participants will design a detailed AI marketing strategy for an example business.
Course taught by expert instructors
Peter Bittner
Founder & CEO @ The Upgrade
Peter is the founder and CEO of The Upgrade, bridging the AI skills gap and offering custom solutions via training, consulting, and media. A Fulbright Scholar and UC Berkeley lecturer in new media, he’s passionate about teaching the latest tech for enhancing organizational processes and professional workflows. His students and clients come from Apple, NASA, UCLA, Salesforce, and National Geographic.
The course
Learn and apply skills with real-world projects.
Try these prep courses first
A course you'll actually complete. AI-powered learning that drives results.
AI-powered learning
Transform your learning programs with personalized learning. Real-time feedback, hints at just the right moment, and the support for learners when they need it, driving 15x engagement.
Live courses by leading experts
Our instructors are renowned experts in AI, data, engineering, product, and business. Deep dive through always-current live sessions and round-the-clock support.
Practice on the cutting edge
Accelerate your learning with projects that mirror the work done at industry-leading tech companies. Put your skills to the test and start applying them today.
Flexible schedule for busy professionals
We know you’re busy, so we made it flexible. Attend live events or review the materials at your own pace. Our course team and global community will support you every step of the way.
Completion certificates
Each course comes with a certificate for learners to add to their resume.
Best-in-class outcomes
15-20x engagement compared to async courses
Support & accountability
You are never alone, we provide support throughout the course.
Get reimbursed by your company
More than half of learners get their Courses and Memberships reimbursed by their company.
Hundreds of companies have dedicated L&D and education budgets that have covered the costs.
