Practical A/B Testing
A/B testing is a powerful technique that allows businesses to understand the causal impact of changes made to their products on their users and overall business success. Running successful A/B tests requires a proper setup, execution, and the ability to thoughtfully analyze results. This course will equip learners to master the analysis and interpretation skills for practical A/B testing, even in the most complicated of scenarios.
Course taught by expert instructors
Stephanie Pancoast
Senior Data Science and Analytics Manager
Stephanie is a Senior Manager of Data Science and Analytics. She recently led the improvement of A/B testing at Strava through platform enhancements, education, and process implementation. Prior to Strava, Stephanie worked at Airbnb as a Senior Data Scientist, assisting with over 100 A/B tests and co-developing an internal course on common A/B test interpretation mistakes. Stephanie also received a Ph.D. in Electrical Engineering from Stanford University, specializing in Applied Machine Learning.
The course
Learn and apply skills with real-world projects.
Try these prep courses first
A course you'll actually complete. AI-powered learning that drives results.
AI-powered learning
Transform your learning programs with personalized learning. Real-time feedback, hints at just the right moment, and the support for learners when they need it, driving 15x engagement.
Live courses by leading experts
Our instructors are renowned experts in AI, data, engineering, product, and business. Deep dive through always-current live sessions and round-the-clock support.
Practice on the cutting edge
Accelerate your learning with projects that mirror the work done at industry-leading tech companies. Put your skills to the test and start applying them today.
Flexible schedule for busy professionals
We know you’re busy, so we made it flexible. Attend live events or review the materials at your own pace. Our course team and global community will support you every step of the way.
Completion certificates
Each course comes with a certificate for learners to add to their resume.
Best-in-class outcomes
15-20x engagement compared to async courses
Support & accountability
You are never alone, we provide support throughout the course.
Get reimbursed by your company
More than half of learners get their Courses and Memberships reimbursed by their company.
Hundreds of companies have dedicated L&D and education budgets that have covered the costs.
